Following sustained sit-in movements led by Black students across the South, four national chain stores announced that lunch counters in approximately 150 stores across 112 cities—including locations in North Carolina, Virginia, West Virginia, Kentucky, Texas, Tennessee, Missouri, Maryland, Florida, and Oklahoma—had been integrated. The announcement, made public on October 17, 1960, marked a significant milestone in the Civil Rights Movement and reflected the growing power of peaceful protest and student activism.
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